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WWW.MONITORTV.AT BUSINESS NEWS THAT ARE WORTH TO SEE 16. Juli 2011 
 
ENTREPRENEURSHIP IN INDIA
What does it take to be a successful entrepreneur in India?
From an european perspective, most companies look at Indian companies, admire them for their entrepreneurship and the country for an economic growth of more than 9% per year. What is the secret of indian entrepreneurship, what drives leading Entrepreneurs in India, how do they move their business forward and grow big in short time. To understand India, you have to go to India - and this is what we did.

The first time Entrepreneur India 2011 Conference gave an amazing insight into the dynamic mindset of indian entrepreneurs. Organized by Franchise India, the leading localizing partner for international brands, this event provided a well selected scope of speakers, addressing all stages a successful startup will run through: From the idea to the product, selecting the team, getting funding on board up to "how to grow your company from one million us$ to one billion us$".

MonitorTV will provide you with a multipart report on the highlights of this event as bringing you exclusive interviews with key personalities of the indian economy. We will start with an energizing view on branding and integrity by Speaker Harish Bijoor and Jivity-CEO Mukund Mohan on the selection and processing of ideas.
We give you in a daily series an insight into the highlights of Entrepreneur India 2011, one of the leading plattforms in India, where Entrepreneurs and Investors meet. Gaining 
B R A N D I N G   A N D   I N T E G R I T Y
Integrity: Your main differentiator
Consultant Harish Bijoor emphasizes what makes the difference in acting, how communication differs in the east from the west and why integrity is essential for branding
.  [...more...]
 
FROM THE IDEA TO A MARKETABLE PRODUCT
How to get started - have an idea, validate and then - make it happen.
Jivity-CEO Mukund Mohan, who has already founded four companies - and successfully sold three of them - shares his personal experience of his ideation process, the idea selection and the validation of the idea before making it a product
. Important: To find out who will buy your product - ask your customers. [...more...]

We continue with our multipart report on Monday.
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